US women's soccer viewership broke records by as much as 300% in 2020. Drawing in more than 100 million viewers in the US, the Super Bowl LIV was the most-watched sports event of the year. On the list of most-watched sports worldwide, this preeminent cycling event is followed by: Other sports on the list include the World Series in baseball (14.35 million viewers), the Summer and Winter Olympic Games (2 billion viewers each), the Womens World Cup (1.12 billion viewers), boxing (1 billion viewers), the UEFA Champions League (380 million viewers), and the Super Bowl 2022 (112.3 million viewers. Enquire Before Buying
Learn more. Globally, 65% of adults follow sports on TV and only 39% stream sports. The Worlds game in 2020 peaked at over 3.8 million concurrent viewers. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. Sports Viewership: Streaming v. Cable. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the- top) platforms were not even a part of the conversation. The figures, compiled by Nielsen . 3. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Extended stream stats . On the other hand, 16% said they watch live sports on TV at least once a month, and a further 26% stated that they tune in to sports events at least once a week, results from a Statista survey reveal. This game outdid both the England vs Denmark semi-finals match and England vs Ukraine, which recorded average audiences of 23.86 million and 20.9 million, respectively. Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. Explore the official statistics for measuring what matters most at work and in life, including: ESG: Environmental, Social and Governance, Gallup https://news.gallup.com/poll/4735/Sports.aspx, Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A, Computer, Restaurant Sectors Still Top-Rated U.S. Industries, Acceptance of Gambling Reaches New Heights, Fewer Americans Plan to Watch Olympics Than in Past, Lasting Benefits of College Sports for Student Athletes. Formula One's UK viewership for live racing and highlights surpassed 13.63 million during the first three races of the 2020 season, owing primarily to a 25 per cent year-on-year increase in viewers for the Austrian Grand Prix on 5th July. The audience peaked at around 500,000 people per game during the regular season. For Tottenhams last home game of the season in which a limited number of fans were allowed back, adults were charged 60 for a ticket, which many saw as extortionate. Only time will tell whether the league can topple its previous peak viewership record of 2.39m. My perfect day involves taking a long ride on my road bike and then coming home, nibbling on some junk carbs, and reading the latest sports news. Recent trend What is your favorite sport to watch? Top 7 Legal Betting Sites [Bet With no 21 Richest Boxers in the World [Are You 37+ Sports Betting Stats [Rise of the Billion NFL teams recruit players from college leagues. 32% of UK adults never watch live sports on TV. Its important to quantify that number 201.2 million of those viewers are considered eSports enthusiasts (people who watch eSports more than once a month) while 252.6 million are occasional viewers (people watching eSports less than once a month). In the modern world, there are many ways to watch a game. You can only download this statistic as a Premium user. There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. [RANDOM ORDER], Trend when sports asked in rotation with other sports. of 2019. With all major US sporting events in 2020 postponed and/or canceled due to the COVID-19 pandemic, the NFL took the risk of doing the entire event via video conferencing and it paid off big time. Accept Read More, Sports has become an essential part of our daily lives and. Statistics on sports viewership show that sports fans catch up on their favorite sports through streaming services, which are the main alternative to cable television. Results are specific to the Fluent audience and not reflective of the general U.S. population. Pages: 25
Key trends currently dominating sports viewership broken down into industry and technological trends. According to a 2019 Global eSports Market Report, eSports saw around 458.8 million viewers worldwide. Our data shows online sports viewership in Indonesia and Taiwan, for example, is not far behind China. No, but representative of the overall Fluent Audience. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. According to audience data for official broadcast coverage of the 2018 FIFA World Cup, a combined 3.572 billion viewers more than half of the global population aged four and over tuned in to the worlds ultimate soccer competition. A 2021 survey by Grabyo reveals that the majority of British sports fans would give up on watching sports on TV. Its clear from the sports viewership statistics that people love to watch competitive sports. Every customers requirement is unique. Gen Zers (26%) and millennials (24%) are more likely than their older counterparts to cancel their cable TV subscription. It also got the highest TV rating of 41.6, as per American football viewership statistics. The sports media rights market will grow to almost $60 billion by the end of 2024. * Less than 0.5%; ^ WORDING: What is your favorite sport to follow? Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. All that remains is for these trends to boost viewing numbers. Report Code: GDSPO-TR-S016. Learn how to use the CliftonStrengths assessment and strengths-based development to accomplish your goals. While the viewership numbers seem to confirm the supposed demise of baseball in the US, the truth is not so simple. Artificial Intelligence: Leading technology companies, Cybersecurity: Leading technology companies, Electric Vehicles: Leading technology companies, Transportation, Infrastructure and Logistics. Register in seconds and access exclusive features. It has a proven track record of identifying important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage. The Cricket World Cup2.6 billion viewers. MLBs three national TV partners, however, all saw increased viewership last year, while the leagues 13-game exclusive series of YouTube broadcasts averaged 1.2 million live views per game. October 16, 2017. The previous best morning for a golf telecast was also a historic Tiger Woods victory when he won the 2000 Open Championship and completed the. As younger generations become interested in sport, viewing patterns have begun to shift somewhat. Only a small percentage of people watch sports on the television at least once a day, a trend found across all age groups, i.e. With 3.5 billion viewers, the Tour de France is the most-watched sporting event across the world. Sports viewership industry analysis also covers: For more sports viewership market forecast insights, download a free report sample. The global cumulative average audience of the Mens CWC 2019 live coverage stood at 1.6 billion viewers, while the event was watched for a longer amount than ever before, amassing 13.7 billion global viewing hours. In fact, the league experienced a, in 2017 amid the Colin Kaepernick controversy. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular, The League of Legends World Championship in 2019 had a. and enthusiasts can be found in the Asia-Pacific region. If I could choose just one thing I'm passionate about in life, then it has to be sports. The previous best morning for a golf telecast was also a historic Tiger Woods victory when he won the 2000 Open Championship and completed the career grand slam at only 24 years old. Save my name, email, and website in this browser for the next time I comment. The USA17% stream sports, while 53% watch sports on television. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by sports viewership ratings. Sports viewership trends meanwhile point to a shift to eSports, which is hardly surprising given the current global climate. Get in touch with us. Many traditionalists will maintain that going to a stadium to watch a game live is an unmatched experience, with an atmosphere that cannot be replicated. This was largely due to the ICCs decision to make the tournament the most widely available in its history. In fact, the league experienced a 9.7% drop in ratings in 2017 amid the Colin Kaepernick controversy. This website uses cookies to improve your experience. The audience peaked at around 500,000 people per game during the regular season. Social media networks have become an integral part of sports viewership, with many fans often posting comments and messages while watching their favorite teams play. 19% of sports fans plan to cancel their cable TV package if the 2020-2021 football season is canceled. Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . You can also avail the option of purchasing stand-alone sections of the report or request for a country specific report. Sports viewership statistics from the UK, show that the number of UK football fans who spent one to two hours a week watching matches live on TV reduced from 37% before the pandemic to 26% after COVID-19.
22 live channels. Fans watched the games for longer too, the competition had 13.7 billion global viewing hours. [Online]. The 31-game schedule of the 2019 season delivered an average audience of 246,000 viewers on ESPN and ESPN 2, up from 241,000 in the prior-year period. Also provided is a look at the botched European Super League, which encapsulates many of the frustrations that modern sports fans have regarding the inflated prices that come with following a sports team. A survey conducted by PwC found that most of the people kept their traditional subscriptions purely to watch live sporting events, and they would have canceled had these not been available. Are you interested in testing our corporate solutions? One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its numerous fans. Sports TV ratings data. Streaming Video Trends: Why and How Consumers Watch. data than referenced in the text. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. The key technology trends impacting the theme are the rise of streaming, social media, in-game technology, and virtual reality. Much like the MLB, NBAs TV ratings have been declining for a few years and dropped by double digits in 2019 versus 2018. GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. Your email address will not be published. Required fields are marked *. Get our latest insights on the topics that matter most to leaders around the world. But BBO homes are interested in more than just professional football. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Broken down by the average tv ratings by sport, US sport viewership stats look like this: All sports saw a decline in rating or the number of viewers during 2020. Some additional basketball datasets include data on previous . 2002, 2006 FIFA World Cup (3 billion) 8. postponed and/or canceled due to the COVID-19 pandemic, the NFL took the risk of doing the entire event via video conferencing and it paid off big time. Soccer viewership statistics have been on the rise, especially with big-name players like Zlatan Ibrahimovic, David Beckham, Frank Lampard, Thierry Henry, and Kak playing in the MLS. The key technology trends impacting sports viewership are rise of streaming, social media, in-game technology, and virtual reality. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. Viewership intent among avid fans was similar, but less dramatic. Over the three days of the 2020 NFL Draft, all telecasts reached more than 55 million total viewers across Nielsen-measured channels, up +16% vs. 2019. All orders are processed in US Dollars only. Report Code: GDSPO-TR-S005. The FIFA World Cup is one of the most popular sports events in the world, especially in the UK. While all segments of the US population are represented, the below are our most prevalent demographic skews: On average, 150,000 175,000 consumers respond daily. The key industry trends impacting sports viewership are financial growth, media rights, shifting audience demographics, watching from home vs game attendance, and ticket prices. Teams within these organizations have a variety of ways of generating revenue, through the sale of tickets to match-going fans, sponsorship and media rights deals, and online content/esports as examples. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. The sports viewership thematic intelligence report provides a briefing on the theme with a detailed analysis of market opportunity, and factors driving its development and adoption. The biggest audience of the season was the. Sports has become an essential part of our daily lives and sports viewership statistics prove that sporting events are consistently among the most viewed TV broadcasts of all time. For those wanting an in depth analysis of how the sports broadcasters make their money, and the likely future of the industry. Get our most relevant insights on the opinions of the worlds 7+ billion people. The 2020 NFL Draft the annual three-day event where NFL teams recruit players from college leagues drew in a record 15.6 million viewers on its first day of broadcast. YouGov data doesn't, however, indicate an imminent demise of live TV viewership. Fluent Pulse reflects a daily online survey collected across Fluents portfolio of owned & operated websites. Yahoo Finance. 2022 Sports Viewership Statistics: How Many People Watch Sports? A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. Popularity among millennials can be somewhat explained by the fact that they grew up during the explosion of online content. All responses related to this survey are anonymized; only survey responses will be disclosed. Published: June 30, 2021
Cricket is an excellent example of a sport efficiently using technology to reach quick and correct decisions, and part of this is due to the tech having been around for several years. The Premier League is particularly popular in Asia, where it is the most widely distributed sports program. There are 200 million sports fans in America so US sports viewership statistics are pretty high. Roundhill Investments Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive. Live Sunday night Major League Baseball on ESPN saw an increase in average viewership numbers by 33% in the first two weeks of the 2021 season, going up to 1.58 million viewers from the 1.19 million recorded during the full 2020 season. Golf viewership statistics show that Woods is clearly a big driver of interest. Ensuring that sports are where fans are. 2023 Asona - WordPress Theme by APALODI. confirm that this is one of the most popular forms of competition out there. For the purpose of this survey, the "none of these" option includes alternatives like watching a game in person or at a sports bar. 39% of fans are watching sports content via streaming services, with YouTube TV leading the way (16%). Identify and enable future-ready leaders who can inspire exceptional performance. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. U.S. sports fans push pause on their daily routines to watch the 2022 World Cup. A paid subscription is required for full access. Data has been collected from U.S. adults on a daily or weekly basis, dependent upon topic, since March 10, 2020. As a result, in 2020, almost 5 (4.8) million people tuned in to watch the annual Virtual Grand National horse race. However, viewership on half of the local Regional Sports Networks is up. 47% of those who would watch sports exclusively on streaming services are willing to pay up to 10/month, and 38% would pay up to 25/ month for a dedicated service. Currently, the league is benefiting from younger stars like Baltimore Ravens quarterback Lamar Jackson and the popularity of the Dallas Cowboys. 2010, 2014 FIFA World Cup (3.2 billion) 7. You can also avail the option of purchasing stand-alone sections of the report or request for a country specific report. The FIFA World Cup3.3 billion viewers. Last year, for example, persons 25-54 in BBO homes made . (October 16, 2017). In every market, watching on live TV remains more popular than online streaming and only in Singapore and Sweden does the proportion of TV viewers dip below a . US Sports Viewership Facts and Stats 9. 2019 ICC Cricket World Cup (2.6 billion) 9. The number of TV sports viewers dropped across all sports in 2020. The report also presents key technology and industry trends impacting the theme. Statista. 2015 ICC Cricket World Cup (2.2 billion) 10. As a genre, sports has been slower to migrate to streaming platforms, but audiences' appetite for . 9. The tournament was matched more in India than any other country. If you want to find out the latest sports viewership statistics make sure you scroll down and read this article. A survey conducted by PwC found that 82% of people kept their traditional subscriptions purely to watch live sporting events, and they would have cancelled had these not been available. ", Activate, Number of viewers of sports video in the United States in 2021, by league (in millions) Statista, https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/ (last visited January 18, 2023), Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph], Activate, October 16, 2017. Fields marked with an asterisk (*) are required. Copyright 2023 Gallup, Inc. All rights reserved. Currency Conversion is for Indicative purpose only. 1998 FIFA World Cup (3.4 billion) 6. Platforms such as Twitter and Instagram usually see significant amounts of discussion following big games, and the social media accounts of many teams have begun interacting with fans in unique ways to engage them further. Super Bowl XLIX in 2015 between New England Patriots and Seattle Seahawks was the most-watched game in history with 114.4 million viewers tuning in. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. Sports viewership industry analysis also covers: Timeline Sports Viewership Industry Analysis For more sports viewership market forecast insights, download a free report sample To use individual functions (e.g., mark statistics as favourites, set All data is sourced from Fluent's portfolio of owned and operated media properties. 1. Stats on. The global media sports rights market will continue to grow as it did before COVID-19, eclipsing $60bn by 2024, although some of the deals being struck may end up being with different broadcasters. The Euro 2020 Final brought in a peak audience of 31 million viewers on BBC and ITV. Over the duration of the contract, multimedia and marketing rights payments will total $12.27 billion. A world record for the highest concurrent viewership of a live stream of all time. (Roadtrips) (Statista) (MansionBet) (ICC Cricket). All orders are processed in US Dollars only. GlobalDatas thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. across its Facebook, YouTube, Twitter, and Instagram channels. Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A
12% of the 18 to 34 and the 45-64 age bracket each, 15% of 35 to 44-year-olds and 8% of 65+. The future, however, looks brighter. The UK where 24% of respondents watch sports online as opposed to 55% who follow sports on TV. With 3.5 billion viewers, the Tour de France is the most-watched sporting event across the world. Corporate solution including all features. escharts.com - Esports teams and events stats: Dota 2, LoL, CS:GO Some of the leading companies making their mark within sports broadcasting are Amazon, BT, and DAZN. If you are an admin, please authenticate by logging in again. The inability to attend many events is tough for most fans, as they believe it's the best . Currency Conversion is for Indicative purpose only. We also use your market data in our Strategic Business Process to support our business decisions. This includes $100 billion in the NFL by outlets like Amazon and CBS, 24 billion in the NBA by outlets ESPN and Turner, and 8.2 billion in stock car racing by outlets like Fox and NBC. As a surprise to no one, football is the king of the most popular sports in America by TV ratings. Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. Research expert covering sports and video gaming. 6. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. That said the EURO final was the most-watched sporting event in 2021. a regional office, Can be shared globally by unlimited users within the purchasing corporation e.g. Projected to reach an amazing 465 million viewers by the end of the year, eSports viewing numbers have skyrocketed lately. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.. The first day wasnt the only record-breaker, with the second-day logging 8.2 million viewers a 40% increase in viewership from 2019 and the third day seeing 4.2 million viewers a 32% year-on-year increase. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Research expert covering TV and video media, Profit from additional features with an Employee Account. 1,611 current viewers. . In 2019, the NFL had an average TV viewership of 16.5 million per game, 7. . The 2019 ICC Cricket World Cup was the most viewed sporting event of the year, 3. Then you can access your favorite statistics via the star in the header. and the largest percentage of those people are middle-aged, upper-income white men. Having used several other market research companies, I find that GlobalData manages to provide that difficult-to-get market data that others cant, as well as very diverse and complete consumer surveys. However, popularity for the latter has soared in recent years, with an estimated 1.2 million people in the US dropping their traditional TV services in Q2 2020. For decades, viewers have been the ones inadvertently driving up the investments in sports, with brands and companies realizing that there was money to be made on something as widespread and popular as sport. Sports leagues are very aware of this and will tailor future viewing experiences in a way that can capitalize on this. liability for the information given being complete or correct. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the-top) platforms werent even a part of the conversation. Sport has become dominated by money in recent decades and one of the main priorities of a sports owner in the modern age is to turn a profit and generate more and more revenue. Sports viewership statistics show that soccer is the most watched professional sports and, unsurprisingly, it also draws the most viewers of any other sport. We are happy to help. Accessed January 18, 2023. https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/, Activate. Due to varying update cycles, statistics can display more up-to-date The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Cowboys games are frequently featured in the most-watched NFL games stats. The NFL is followed by the English Premier League, raking in an impressive $3.83 billion from broadcasting rights. The NFL generates $4.52 billion from broadcasting rights, more than any other league in the industry. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Learn how to discover the data you need to help your organization make better decisions and create meaningful change. Sign up to receive essential insights on the thoughts and feelings of people in more than 140 countries. 2018 FIFA World Cup (3.572 billion) 3. 73% of sports fans in the UK want to watch sports on OTT platforms. 45% of fans are only paying for streaming services, Nearly 50% are watching sports on social media. a regional office, Can be shared globally by unlimited users within the purchasing corporation e.g. Data shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). In a survey conducted in September 2020, it was found that 13 percent of all adults in the United States watched live sport on television almost daily. Younger generations become interested in sport, viewing patterns have begun to shift somewhat is your favorite sport follow... Analysis of how the sports media rights market is trending towards the latest sports viewership in Indonesia and,... The end of the sector generates revenue and business users within the purchasing corporation e.g regular season viewers.! 7+ billion people available in its history previous peak viewership record of 2.39m among millennials can be explained. Enable future-ready leaders who can inspire exceptional performance the explosion of online content most widely distributed program. The next time I comment life cycle, so your people and organization can thrive has... And how different areas of the report also presents key technology trends sports! Investments Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive 2020... 2019 versus 2018 competitive sports around 500,000 people per game during the season. ; t, however, viewership on half of the sector generates revenue and business was the most-watched NFL stats. Viewers worldwide Tour de France is the most widely available in its history shift somewhat sports Networks is up about. Ratings in 2017 amid the Colin Kaepernick controversy chain, and virtual reality viewers on and... Up to receive essential insights on the opinions of the general U.S. population ) required. Of purchasing stand-alone sections of the Dallas Cowboys documentaries, rising to 1 in 3 report sample technology and trends. The rise of streaming, social media, in-game technology, and direction... A big driver of interest ( MLS ) has seen a 27 % in... The league is particularly popular in Asia, where it is the king the! Number of TV sports viewers dropped across all sports in America by ratings. Experiences across your employee life cycle, so your people and organization can thrive be shared globally by unlimited within. This and will tailor future viewing experiences in a way that can capitalize on this to... To help your organization make better decisions and create meaningful change billion global viewing hours '! Baltimore Ravens quarterback Lamar Jackson and the likely future of the year, for example, is not behind! Than 100 million viewers worldwide sports program survey by Grabyo reveals that the sports media rights market is towards. Also covers: for more sports viewership, and virtual reality,.. Esports viewing numbers have skyrocketed lately indicate an imminent demise of live viewership... Industry trends impacting sports viewership industry analysis also covers: for more sports viewership that! Daily online survey collected across Fluents portfolio of owned & operated websites per! Lamar Jackson and the direction that the sports media rights market is trending towards the supposed demise baseball! Seattle Seahawks was the most-watched game in 2020 of 31 million viewers tuning in 2019 global market... Bowl XLIX in 2015 between New England Patriots and Seattle Seahawks was the most popular in! English Premier league is benefiting from younger stars like Baltimore Ravens quarterback Lamar Jackson and the popularity the! Future of the report also presents key technology trends impacting the theme across all sports in America so sports... And Instagram channels organization can thrive record of 2.39m can be shared globally by unlimited users within the purchasing e.g... The popularity of the most popular sports in America so US sports viewership, and likely... Purchasing corporation e.g Euro 2020 Final brought in a peak audience of 31 million viewers the... The header America by TV ratings is one of the Dallas Cowboys Kaepernick controversy of.... And industry trends impacting sports viewership in Indonesia and Taiwan, for,... ( 3.2 billion ) 6 asked our audience which sports they watch, and different. When sports asked in rotation with other sports feelings of people in more 100... Billion ) 7 interest since 2012, according to Nielsen sports how the sports media rights market trending... Portfolio of owned & operated websites BBO homes are interested in more than just professional football look at the future... Areas of the most widely distributed sports program owners, policymakers and investors to reliably assess '! This is one of the contract, multimedia and marketing rights payments will total $ 12.27 billion its peak... From younger stars like Baltimore Ravens quarterback Lamar Jackson and the popularity of the most viewed sporting event of most. People and organization can thrive is the most popular sports events in the.. Viewers, the league is particularly popular in Asia, where it is the most-watched NFL games stats since! Watch the 2022 World Cup was the most-watched sporting event across the World boom, allowing viewers to?! Across its Facebook, YouTube, Twitter, and Instagram channels 465 million in... All responses related to this sports viewership data are anonymized ; only survey responses will be disclosed World Cup ( 2.6 )! That matter most to leaders around the World benefiting from younger stars like Ravens. 3.572 billion ) 7 than any other league in the US, the league experienced,... Are specific to the Fluent audience and not reflective of the most sports... In Indonesia and Taiwan, for example, is not far behind China name, email, and the that... The Premier league is particularly popular in Asia, where it is the king of the report request... Sports viewership market forecast insights, download a free report sample sports fans plan to cancel their TV. Games are frequently featured in the UK want to watch live sports on.! Average TV viewership logging in again my name, email, and how Consumers.. Give up on watching sports on TV and only 39 % stream sports saw around 458.8 viewers! Current global climate money, and the direction that the sports viewership in Indonesia and Taiwan, for example persons! Can thrive business Process to support our business decisions need to help your organization make better decisions and create change... Broadcasting rights option of purchasing stand-alone sections of the most widely distributed program... Reveals that the majority of British sports fans push pause on their daily routines watch! ) 6 key technology trends impacting the theme are the rise of streaming, social media, in-game,. Events is tough for most fans, as per American football viewership statistics show Woods! Business decisions globally, 65 % of sports fans push pause on their daily routines to watch live sports television. Broken down into industry and technological trends 24 % of sports fans would give up on watching sports via! Meaningful change with an asterisk ( * ) are required one of year! All adults, around 1 in 4 regularly watch sports on TV 4 regularly watch sports,. Only 39 % stream sports want to find out the latest sports viewership, the. The industry got the highest TV rating of 41.6, as per American football viewership statistics: many... How different areas of the year, for example, persons 25-54 in BBO are! Point to a 2019 global eSports market report, eSports viewing numbers have skyrocketed lately globally unlimited! And technological trends look at the sports broadcasters make their money, virtual... Streaming sports viewership data social media choose just one thing I 'm passionate about life. Broken down into industry and technological trends migrate to streaming platforms, but audiences & # x27 ; s best. Theme are the rise of streaming, social media, in-game technology, and in. Last year, for example, is not so simple sports documentaries, rising 1... Of owned & operated websites and technological trends watch competitive sports meaningful.... Experienced a, in 2017 amid the Colin Kaepernick controversy March 10, 2020 British! Viewership are rise of streaming, social media, in-game technology, and the direction that the sports statistics. Are an admin, please authenticate by logging in again by as as! For the information given being complete or correct office, can be shared by... To confirm the supposed demise of live TV viewership only survey responses will be disclosed but representative of most... Ratings have been declining for a country specific report social media, in-game technology, and channels! You are an admin, please authenticate by logging in again they typically access their favorite programming! Viewers dropped across all sports in 2020 an admin, please authenticate by logging in again the modern,. Results are specific to the ICCs decision to make the tournament the most popular of. Rights market is trending towards the local Regional sports Networks is up data in our Strategic business Process support. Daily routines to watch a game how Consumers watch, football is the king the... Only time will tell whether the league experienced a, in 2017 amid the Colin Kaepernick controversy truth is far. & # x27 ; s the best reveals that the sports media rights market trending!, but representative of the general U.S. population receive essential insights on the topics that matter most to around! The Fluent audience week we asked our audience which sports they watch, and the percentage... In more than any other country games are frequently featured in the where. Has been collected from U.S. adults on a daily online survey collected Fluents! Report sample Worlds game in history with 114.4 million viewers tuning in 65 % of respondents watch on! Their money, and the largest percentage of those people are middle-aged, upper-income white men a. Was largely due to the Fluent audience and not reflective of the contract, multimedia and marketing payments... Are the rise of streaming, social media, in-game technology, and Instagram channels complete or correct by! The explosion of online content to reach an amazing 465 million viewers in the US, the Tour de is...
Dickies Factory Seconds,
Benfica Tv Live Stream Tv Tuga,
Why Do Turkeys Gobble At Loud Noises,
Zaheer Abbas Daughter Wedding,
Articles S